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A spot of maintenance – evening of Sunday 21st March
We’ll be performing scheduled maintenance and upgrades this Sunday evening (the 21st March), and this means that for a time, Sign-Up.to accounts will be unavailable. The maintenance window will be from 6pm until midnight on Sunday 21st March. We have chosen this time because historically our systems are very quiet on Sunday evenings, and it gives us [...]
Read more...The Coffeeconomics of a tech company
11. February 2010
As a rapidly growing tech company we have a number of ways that we measure our progress – there’s the typical revenue, profit and customer numbers but today I identified a new one – coffee consumption. Towards the end of 2009 I finally got fed up with the inability of anyone in our office to make [...]
Read more...IE6: 2001-2010?
2. February 2010
Those who design and engineer web pages (and emails) have long been aware that Microsoft’s Internet Explorer 6 (IE6) has been something of a thorn in their side. Even basic layouts sometimes require a custom IE6 style sheet, and the kind of modern web features that the likes of Facebook now employ to bring responsive [...]
Read more...A spot of downtime – evening of Sunday 4th October
2. October 2009
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I’m afraid to say we’re going to be massaging our servers this Sunday (4th October) evening, and this means that for a time, Sign-Up.to and associated systems will be unavailable. The maintenance window will be from 6pm until midnight. We have chosen this time because historically our systems are very quiet on Sunday evenings, and it gives [...]
Read more...Create a consistent brand image across Facebook, Twitter and YouTube
3. September 2009
One of the key elements of your Social Media Strategy should be creating a consistent brand image across all platforms. This is often a daunting task due to the various limitations of each platform but in this article I’m going to show you how a consistent image can be obtained easily. I’ll lead with Facebook as [...]
Read more...The UK Email Marketing Benchmark Report
26. August 2009
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It’s only natural to compare – we all want to know how we’re doing relative to everyone else! That’s why we’ve produced this, our first ever large-scale report on average email marketing performance for small to medium sized businesses in various UK industries. To view the full report click here
Read more...Email Marketing Blog Roundup: Promotional Videos, Pennies, and Politics
21. August 2009
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Embedding video into emails is a topic you’ll see discussed on a semi-regular basis, so first up this week I’d like to share three great articles about embedding video: How to Embed Video in Email More On The Video Boom: Choosing The Best Content For Video In Email Video email: when to use it Yahoo! has been in the [...]
Read more...Death of an icon
12. August 2009
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On Thursday we’ll be releasing a number of updates to the user interface of the Capture (where you manage your data) and Create (where you build your email and SMS campaigns) sections. The updates are quite subtle but we hope that you’ll find that they make things quicker and easier to use. (Regular readers may be [...]
Read more...Using Google Page Speed for web app optimisation
9. August 2009
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Warning – if you’re not techie, you’ll probably want to skip the full article – here’s the conclusion: we’ve made Sign-Up.to run a bit faster for you. Still here? Read on! One of the great things about running Sign-Up.to is that we’re always developing our applications. When we’re not working on major new features (or whole new [...]
Read more...Email Marketing Blog Roundup: Design and Branding
7. August 2009
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In the last week or two there’s been a number of posts dealing with both the practical sides of email design, and the effectiveness of doing it right – as well as some of the considerations of branding. Check out the following for some wisdom, advice, and thoughts: Designing for email? It’s just web design from the [...]
Read more...What we've been up to
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- A spot of maintenance – evening of Sunday 21st March
- Hotmail – delivery problems today
- Introducing our new campaign analysis tools
- The 7 stages of a great PPC list-building campaign
- How to grow your social media presence
- Want A Bigger Mailing list? Try PPC…
- Twitter: how often do you tweet?
- Don’t forget the dashboard!
- 9 new videos added
- The Coffeeconomics of a tech company
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A Sign-Up.to email service provider video tutorial on how to use the dashboard.
Filmed at Seth Godin’s London Session on Tuesday 17th February 2009. Seth talks about the power of permission based email marketing, social media, being Google friendly and more.
19. March 2010
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