Tag Archive | "CSS"

Email Marketing Blog Roundup: Deliverability, DNSBLs, and Disputes at the DMA

Friday, October 9, 2009

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Deliverability: often misunderstood, despite being important to everyone engaging in email marketing. Here are a few articles covering the topic that might provide a degree of enlightenment: Why poor email deliverability is your own fault – and what you can do about it Deliverability Emergencies from the ISP Side of the Desk – a reality check Engagement: The [...]

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Designing email – Inside the box!

Monday, September 14, 2009

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In this guide I plan to explain some best practices, explain a few techniques and generally give you a solid alternative to an overly image-centric email campaign. Layout Firstly think about how you want to your content laid out: elements such as headers, footers, sidebars articles should be considered. The number of articles you plan to [...]

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Designing for email? It’s just web design from the 90’s!

Monday, August 3, 2009

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So you’ve imported the HTML you’ve spent hours on, it’s browser compatible and W3C compliant, so why is your email campaign all screwed up? The issue here is that although, yes, emails are designed in HTML and CSS, things are not as they seem in the world of Hotmail, Gmail & everyone’s favourite Outlook. So first things [...]

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